|| Game On, Northshore!, 2021 ||
We worked with Decathlon Singapore in designing the key visuals for their newest store in Northshore Plaza at Punggol and a mural to brighten up the space at their 6th Experience Store.
|| Mural Painting ||
The mural aims to inspire inclusivity and diversity through sports by portraying people of different cultural backgrounds, ages, genders, as well as people with disabilities leading a healthy lifestyle.
It features elements of geometric shapes and the focus on inclusivity and diversity portrayed by the characters through different cultural backgrounds, ages, gender and the marginalized. Inspired by negative space and text related design from the decathlon team’s mood board, we decided to create a mural with a format surrounding the text.
|| Key Visuals ||
We created a scene in relation to the quote “Game On, Northshore” for the new store in Punggol. Continuing with a dynamic design, we played around with different shades of colours and combined that with sections to create different realms for the characters.
|| Stencil workshop ||
Here are some pictures of the stencil workshop we conducted with Decathlon in their 6th Experience Store at Northshore Plaza! Participants were able to customise their personal sports equipment with design stencils we created. Using the available paint markers and stencils, they showcased their creativity and produced beautiful pieces of art!
